REDESIGN 2: Rule #1 September 1, 2009
Posted by Adrien in reflections.Tags: blogging, blogs
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Rule number one* of starting a blog is: Pick a topic. If you’re going to write regularly then it better well be a topic you’re interested in.
Blogs are tools, and if you plan to keep bloggin, at one point or another you have to ask yourself, what do I want to do with this tool? Do I want to display my expertise in something? Do I want to practice my prose? Do I want to showcase my music taste? Or do I want some place to centralize all my brain vomit?
And if it is brain vomit, why do it online? A blog is a social tool, a public medium. So when you think about blogging, ask yourself, in what way do I want to connect with other people through this tool? Because unless you are writing an offline word doc, then other people are going to see your online vomit.
A blog can be a great way for you to get yourself and your ideas known, and a way to express who you are and what you’re about. A blog you remain committed to becomes a reflection of you and a way for people to get to know you before ever meeting you.
So if you don’t want to get bored of it and you’re in it for the long haul, write stuff you’re interested in. Then people interested in said stuff start reading your blog. They find that you’re interested in the same stuff and then they want to connect with you (via email, facebook, twitter, whatever)!
Voila: the formula for using blogs to build real connections with real people!
Oh and don’t strain yourself over topic. You can always change things up later.
*As with any set of guidelines, Rule Zero is learn the rules and then you can break them.
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